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1. Introduction

This SMS Privacy Policy ("Policy") describes how Leron Homes & Pools INC ("we," "us," or "our") collects, uses, and protects information when you opt in to receive SMS (text) messages from us.

By providing your phone number and consenting to receive SMS messages, you agree to this Privacy Policy and our SMS Terms and Conditions.

2. Information We Collect

When you opt in to receive SMS messages, we may collect the following information:

• Your phone number
• Your name
• Your email address
• Pool project request details
• Property information
• Message history and interaction data
• Opt-in and opt-out preferences

3. How We Use Your Information

We use the information collected through our SMS program to:

• Send pool design information, quotes, and estimates
• Provide appointment reminders and showroom visit confirmations
• Send construction updates and project notifications
• Offer customer support and respond to inquiries
• Send promotional offers and special deals (if you've opted in)
• Improve our services and customer experience
• Comply with legal obligations

4. Cookies, Tracking Technologies, and Analytics

When you interact with our website to submit your information, we use cookies, pixels, and similar tracking technologies to improve your experience and analyze website traffic.

• Cookies: We use essential cookies for the website to function properly and analytics cookies (such as Google Analytics) to understand user behavior and site performance.
• Important Distinction for SMS Data: While we use tracking technologies on our website, text messaging originator opt-in data and consent information will strictly NOT be shared with any third parties, affiliates, or partners for their marketing or promotional purposes. The SMS consent you provide is kept completely isolated from our website analytics and advertising tools.

5. Message Frequency

The frequency of SMS messages may vary depending on:

• Pool project requests and inquiries
• Scheduled appointments and showroom visits
• Promotional campaigns (if opted in)
• Customer support interactions

You may receive up to 10 messages per month. Message frequency may increase during active construction periods.

6. Data Sharing and Third Parties

We do not sell, rent, or share your personal information with third parties for their marketing purposes. Specifically, text messaging originator opt-in data and consent will not be shared with any third parties, affiliates, or partners for marketing or promotional purposes. We may share your information with:

• Service Providers: Third-party SMS platform providers who help us deliver messages
• Legal Requirements: When required by law, legal process, or government request
• Business Transfers: In connection with a merger, acquisition, or sale of assets

7. Data Security

We implement reasonable security measures to protect your personal information, including:

• Secure data transmission protocols
• Limited access to personal information
• Regular security assessments
• Employee training on data protection

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

8. Data Retention

We retain your information for as long as necessary to:

• Provide the SMS services you've requested
• Comply with legal obligations
• Resolve disputes and enforce our agreements

If you opt out of SMS messages, we will retain your phone number to honor your opt-out request and prevent future messages.

9. Your Rights and Choices

You have the following rights regarding your personal information:

• Opt-Out: Text STOP to any message to unsubscribe at any time
• Help: Text HELP for assistance or contact us directly
• Access: Request access to your personal information
• Correction: Request correction of inaccurate information
• Deletion: Request deletion of your personal information (subject to legal requirements)

To exercise these rights, contact us at sales@leronhomes.com or call (407) 385-3291.

10. Children's Privacy

Our SMS services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we make changes, we will:

• Update the "Effective Date" at the top of this Policy
• Notify you via SMS if required by law
• Post the updated Policy on our website

Your continued use of our SMS services after changes are made constitutes acceptance of the updated Policy.

12. California Privacy Rights

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

• Right to know what personal information we collect
• Right to know if we sell or share personal information
• Right to access your personal information
• Right to delete your personal information
• Right to opt-out of the sale of personal information
• Right to non-discrimination for exercising your rights

We do not sell your personal information.

13. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our SMS practices, please contact us:

14. Consent

By providing your phone number and checking the consent box, you expressly consent to receive SMS messages from Leron Homes & Pools INC in accordance with this Privacy Policy and our Terms and Conditions.

Consent is not a condition of purchase. You can still use our services without opting in to SMS messages by contacting us via phone or email.